Brand sponsorships will outline the content usage rights required for the campaign in your contract (talent agreement). Our standard agreements and Terms and Conditions for our platform treat content creation as a "work for hire" and give New Engen ownership and unlimited, irrevocable usage rights to the content in perpetuity.
Content usage is negotiable, though limitations on usage may affect your eligibility to participate in a campaign. Again, the content usage will be outlined in your contract, and that contract will supersede any Terms and Conditions.
The content is typically, but not exclusively, shared on social media platforms as paid media or on owned brand channels, featured in digital media ads, and retailer product pages. The work is occasionally featured in promotional material for New Engen, such as examples of content produced through our marketing and media services.